Should You Investin Gold This Diwali?Celebrate with Gold. Build Wealth with a Plan.
Gold has always held a special place in Indian households, especially during Diwali. But beyond tradition, an important question remains: is gold actually working as an investment in your portfolio? Join Anirudh Kataruka and Simran to understand gold's real role in wealth building, how much you should hold, and how to make more informed investment decisions beyond festive trends.
Webinar Countdown (Live Ticking)
Reserve Your Seat
Join the free live webinar on 31 October at 11:30 AM IST
"The question is not whether to buy gold this Diwali. The question is whether you have a plan behind it."

About the Session
Gold has always held a special place in Indian households, especially during Diwali. But beyond tradition and celebration, an important question remains: is gold really a good investment for building long-term wealth?
Indian households are estimated to hold nearly 25,000 tonnes of gold. Yet, despite its popularity, gold has experienced long periods of price fluctuations and has not consistently outperformed inflation.
This session explores gold's historical performance, its role in diversification, and how it compares with equity and debt. We will also discuss common investment mistakes, portfolio rebalancing, and how different asset classes can work together to support your financial goals.
Whether you are a first-time investor or already managing a portfolio, this session helps you make more informed investment decisions beyond festive trends and market predictions.
This webinar is not about advising you to buy or avoid gold. It is about giving you the context, the data, and the framework to make an informed decision about gold's place in your portfolio.
Curriculum
10 things you will walk away knowing
A zero-jargon roadmap packed with actionable frameworks.
Is gold really protecting your wealth, or just protecting your tradition?
How has gold actually performed against inflation in India over the last two decades?
Why do Indian households hold nearly 25,000 tonnes of gold — and what does that reveal about our relationship with it?
What actually drives gold prices, and why does it move differently from equities?
How does gold compare with equity and debt across different market cycles and time horizons?
How much gold should you actually hold in a well-diversified portfolio?
What are the best ways to own gold today — physical, ETF, Sovereign Gold Bond, or digital gold?
Is buying gold every Diwali a financial strategy or an emotional habit?
What role does gold play when markets fall and economic uncertainty rises?
How do you rebalance a portfolio that includes gold without disrupting your long-term financial plan?
Who Is This For
Whether you are new to investing or already building a portfolio, this session gives you a clear, data-first framework to understand gold's real role in your financial plan.
First-Time Investors Curious About Gold
For anyone who buys gold every year but has never thought about whether it is actually working as an investment in their portfolio.
Investors Who Want to Understand Asset Allocation
For people who invest in equity or debt and want to know whether gold belongs in the mix and how much to hold.
People Buying Gold This Diwali
For those planning to buy gold this festive season who want to make a more informed decision about the form and amount.
DIY Portfolio Builders
For investors managing their own money who want a disciplined framework for evaluating gold's role in long-term wealth creation.
Salaried Professionals Building Wealth
For anyone who wants to move beyond traditional advice and build a portfolio that performs across different market cycles.
Anyone Who Has Heard of Sovereign Gold Bonds
For people who have seen SGBs recommended but do not fully understand how they compare with other forms of gold investment.
31st October
11:30 AM IST (1 hour)
A free, 1-hour live session on Zoom. No product pitches. No jargon. Just practical investing wisdom you can act on.

Anirudh Kataruka
Senior VP, Investment Management, Estee Advisors
About the Speakers
Anirudh Kataruka is Senior Vice President of Investment Management at Estee Advisors, with over 15 years of experience in investment management, portfolio construction, and systematic wealth creation strategies.
He works closely with clients to build disciplined, research-backed investment plans designed to perform across different market cycles — including understanding when and how alternative assets like gold fit into a long-term portfolio.
Frequently Asked Questions
Everything you need to know
Quick answers before you register for the free webinar on 31 October at 11:30 AM IST.
Still have a question?
Register now and bring your questions to the live session. Anirudh and Simran will answer them directly during the Q&A.